How do web ad’s collect revenue? By page rendering or by clicking?

Many sites ask for disabling AdBlock to continue using the site and I’ve obliged to the request if it’s absolutely must.


However, even if I disable the AdBlock, I never click the ads (hide them if possible), so my question is:

Does the site get money simply by rendering the ad to the page or does the money come only when clicking the ad?


If it’s by clicking, then what’s the point of disabling AdBlock? I won’t click the ads so they won’t get money either way.

I understand the disabling if the ad revenue algorithm activates through page rendering.

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Author: K4R1